Crafting user experiences that bring results.
Hi there, my name is Haley and I believe that in order to bring true change to the user experience, we must first start with the “why”.
My Strategy for Solving UX Problems
The solution to any problem is found in the why.
Data Collection & Analysis
Start by understanding and interpreting the user’s behavior to derive key insights.
Test, Test, & Test Again
Perform iterative testing to evaluate and reform your design and methods.
Launch & Feedback
When the design is ready for production, it’s always important to benchmark and measure your success.
Some feedback from clients and colleagues
Quant Research To Drive Decisions
“Now that Haley has access to the data, she is unstoppable.”
— DTC Client
Providing Insights from User-Driven Data
“Haley is great at presenting to clients and showed many times her ability to find solutions to unknowns or new things…”
— Creative Director